Get the (Voice SMS) message! Dialogic partners with Kirusa

Integrated Solution to address increasing global customer demand for alternatives to the "type and read” mobile text message

PARSIPPANY, NJ, and NEW PROVIDENCE, NJ - December 9, 2008: Dialogic Corporation (“Dialogic”), a global provider of world-class products and technologies for media and signal processing and Kirusa, Inc. (“Kirusa”), a value-added mobile services provider, today announced that Kirusa has incorporated the Dialogic® Vision™ VX VoiceXML Server within Kirusa’s Voice SMS solution and other value added services, being deployed by mobile carriers around the world. The integrated solution has been successfully deployed at carriers in Asia and Latin America.

Kirusa is one of the early pioneers of Voice SMS, a fast-growing service that allows subscribers to record a voice message in the same way that they send an SMS text message. Users simply dial the * key, followed by a mobile number, and then speak their message. Recipients receive an SMS notification on their mobile phones and press a button to listen instantly to the recorded message.

Voice SMS avoids the difficulties of “triple tap” text input in situations such as driving, where typing can be difficult or unsafe. Voice SMS provides a useful way to give call recipients information or initiate a non-real-time conversation, while allowing them the option to delay their response until a more convenient time. In addition, voice conveys emotion and tone, and thus can provide a more meaningful and in-depth understanding than a standard SMS text message. In the two years since its introduction, this new messaging paradigm has been adopted by tens of millions of mobile users in dozens of countries.

Kirusa’s KV.SMS™ solution lets carriers deploy Voice SMS services rapidly. It also provides the open standards to embrace all generations of CDMA and GSM networks, while enabling support for next-generation infrastructures such as 3G and IP multimedia subsystem (IMS).

Ewald Anderl, CTO of Kirusa, said, “Voice SMS is the next-generation messaging application that is quickly gaining momentum among carriers around the world. The Vision VX VoiceXML Server provides the development speed to bring Voice SMS and additional mobile value added services rapidly to market while its proven carrier grade platform allows an ease of deployment within operator networks. This partnership will help our customers continue to grow.”

The VX Server is an open platform that enables Kirusa to quickly develop voice applications to meet extreme time-to-market expectations, cutting service launch time from months to weeks. The VX Server manages call traffic for the application to ensure accurate message delivery and billing within the operator’s infrastructure. In addition, the VX Server provides universal media ports that also support video, providing a path for operators to use the same platform to support future applications such as Video SMS, and mobile TV.

“Carriers who want to maintain a competitive advantage can’t afford to wait to deploy new revenue-producing services,” said Jim Machi, senior vice president of marketing at Dialogic. “This relationship with Kirusa is a testament to the rapidly growing popularity of Voice SMS. It also underscores Dialogic product momentum as service providers seek development environments that are easy to use, fast, and flexible enough to support and deploy next-generation services.”

About Dialogic Corporation

Dialogic Corporation is a leading provider of world-class, innovative technologies based on open standards that enable innovative mobile, video, IP, and TDM solutions for Network Service Providers and Enterprise Communication Networks. Dialogic's customers and partners rely on its leading-edge, flexible components to rapidly deploy value-added solutions around the world.

Headquartered in Montreal, Canada, Dialogic and its subsidiaries have over twenty offices worldwide, providing local presence, knowledge and support to serve its customers around the globe. Dialogic's research and development centers are located in Parsippany, New Jersey; Getzville, New York; Needham, Massachusetts; Hyannis, Massachusetts; Framingham, Massachusetts; Salem, New Hampshire; Fordingbridge, England; and Renningen, Germany as well as Montreal.

Information about Dialogic is available at: www.dialogic.com

Dialogic is a registered trademark and Vision is a trademark of Dialogic Corporation. ‘Kirusa Voice SMS,’ ‘DirectListen™’ and ‘Speed Codes’ are trademarks of Kirusa, Inc. Any other trademarks mentioned herein belong to their respective owners. Dialogic encourages all users of its products to procure all necessary intellectual property licenses required to implement their concepts or applications, which licenses may vary from country to country.

About Kirusa

Kirusa is one of the leading global developers of Mobile Social Media and Value Added Services enabling mobile subscribers to reach out to their family and friends. Kirusa’s solutions include the hugely successful Kirusa Voice SMS service, the world’s most advanced Voice SMS solution, used by over 30 carriers around the world. Kirusa has pioneered a suite of social media applications that facilitate mobile subscribers to interact through voice, including the Call-n-Tweet application which helps users update their Twitter status using voice. Kirusa provides an open platform with APIs to enable third parties to offer mobile applications services to mobile subscribers. Used by mobile subscribers millions of times daily, Kirusa solutions are built on its patented and patent pending technology and its highly reliable and scalable open multimodal platform. Kirusa has been recognized as one of top 100 technology companies by Silicon India, and one of top 25 emerging technology companies by Smart Techie magazine. Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has offices in three continents. ‘Kirusa Voice SMS,’ is a trademark of Kirusa, Inc.

For more information visit: www.kirusa.com.

Media Contacts

Dialogic
Jill Colna
SVM Public Relations
401-490-9700
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www.svmmarcom.com

Dialogic
Kristen Perry
973-967-6665
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www.dialogic.com 

Kirusa
Navneet Anand
GreyMatters Communications
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