Kirusa Voice SMS rings 200 million times

Mobile subscribers endorse the Kirusa Voice SMS Solution 200 million times!

New Providence, New Jersey; July 29, 2008: Kirusa, the world’s leading vendor of Voice SMS and a leading developer of mobile value-added services, reached a significant milestone in second quarter of 2008 with users calling into its Voice SMS Solution for the 200 millionth time.

Kirusa Voice SMS allows people to send SMS messages by speaking. A user presses the star key (*) followed by recipient’s number and speaks a short message of up to 30 seconds. The recipient gets an SMS message from the sender and can directly dial a number from within the message to access the spoken message. After listening to the message, the recipient can reply by voice or by text, or can forward the message.

The popularity of Kirusa’s new mobile messaging has fueled the company’s global expansion to four continents with 25 customers in 11 countries, making it the world’s leading vendor of Voice SMS.

Commenting on the occasion, Ewald Anderl, CTO of Kirusa, says, “The widespread adoption of the Kirusa Voice SMS platform amongst mobile carriers and subscribers, corroborated by the 200 Million milestone, confirms the huge revenue potential of the new mobile messaging paradigm that Kirusa has pioneered for carriers around the world.”

“We congratulate Kirusa for achieving this major milestone. The rise in Voice SMS call volume is evidence of the growing popularity and acceptability of Voice SMS amongst mobile subscribers”, said Mr. Ali Ikram, Head of VAS, Ufone Pakistan.

He further added, “A successful value added service hinges not only on pricing and innovativeness, but also on ease of deployment and adoption. Voice SMS doesn’t require network upgrades or new handset purchases, making it easy for both operators and mobile users to adopt the service.” 

About Kirusa

Kirusa is one of the leading global developers of Mobile Social Media and Value Added Services enabling mobile subscribers to reach out to their family and friends. Kirusa’s solutions include the hugely successful Kirusa Voice SMS service, the world’s most advanced Voice SMS solution, used by over 30 carriers around the world. Kirusa has pioneered a suite of social media applications that facilitate mobile subscribers to interact through voice, including the Call-n-Tweet application which helps users update their Twitter status using voice. Kirusa provides an open platform with APIs to enable third parties to offer mobile applications services to mobile subscribers. Used by mobile subscribers millions of times daily, Kirusa solutions are built on its patented and patent pending technology and its highly reliable and scalable open multimodal platform. Kirusa has been recognized as one of top 100 technology companies by Silicon India, and one of top 25 emerging technology companies by Smart Techie magazine. Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has offices in three continents. ‘Kirusa Voice SMS,’ is a trademark of Kirusa, Inc.

For more information visit: www.kirusa.com.

Media Contacts

Kirusa
Navneet Anand
GreyMatters Communications
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