Kirusa Named AlwaysOn East 100 Winner

Kirusa Selected as a Technology Innovator in Wireless for 2009

New Providence, New Jersey, May 22, 2009: Kirusa, the world's leading vendor of Voice SMS and a leading developer of mobile value added services, today announced that it has been selected to the 2009 AlwaysOn East 100 List. The AlwaysOn East 100 Award is given to private, emerging technology companies creating new business opportunities in high-growth markets. Kirusa was selected by the AlwaysOn editorial team based on demonstration of growth, market opportunity, quality of innovation and customer traction.

Kirusa’s Voice SMS solution allows people to send SMS messages by speaking. A user dials * followed by the number, and speaks a message in any language. The recipient gets an SMS notification from the sender and can dial a number in the notification to directly access the spoken message. Kirusa Voice SMS has been selected by over 30 carriers, reaching more than 300 million subscribers across the world.

Voice SMS is attracting customers from different geographies across the globe and has positioned itself firmly as a fast-growing, voice-based mobile messaging solution in the industry. It is a new messaging paradigm providing asynchronous communication with voice. It is faster, easier, and more personal and can be added to the wireless infrastructure with minimal impact.

Commenting on the award, Dr. Inderpal Singh Mumick, CEO of Kirusa said, “We are delighted that Kirusa has been honored by the AlwaysOn editorial team for the second time in a row for its constant innovations in the mobile messaging industry. Kirusa is the pioneer of Voice SMS, a proven solution in the mobile messaging industry across CDMA and GSM networks. Kirusa’s solutions bring value to subscribers, and increase revenues for carriers.”

Apart from Voice SMS, Kirusa has been active in the development of Video SMS and several mobile value added services that build on the Voice SMS platform.

“It’s no secret that technology and innovation are vital to bringing our country out of economic recession,” said Tony Perkins, founder and editor of AlwaysOn. “The companies on this year’s list have not only created innovative technologies that solve real business problems, but have stimulated economic growth through the generation of new jobs. I congratulate every winner selected for this year’s award and wish them all tremendous success in the future.”

The AlwaysOn East 100 winners were selected from among hundreds of other technology companies nominated by investors, bankers, journalists and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2009 list.

A full list of all the AlwaysOn East 100 winners can be found on the AlwaysOn website at http://alwayson.goingon.com/permalink/post/32212. Kirusa and the other AlwaysOn East 100 winners will be recognized at the Venture Summit East Conference at the Mandarin Oriental Hotel in Boston, MA, on May 20-22. This two-and-a-half day executive conference is co-presented by J.P. Morgan and Forbes and will feature presentations and high-level debates from the most influential institutional investors, venture capitalists, corporate buyers, investment bankers and research analysts in the Eastern US.

About AlwaysOn

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About Kirusa

Kirusa is one of the leading global developers of Mobile Social Media and Value Added Services enabling mobile subscribers to reach out to their family and friends. Kirusa’s solutions include the hugely successful Kirusa Voice SMS service, the world’s most advanced Voice SMS solution, used by over 30 carriers around the world. Kirusa has pioneered a suite of social media applications that facilitate mobile subscribers to interact through voice, including the Call-n-Tweet application which helps users update their Twitter status using voice. Kirusa provides an open platform with APIs to enable third parties to offer mobile applications services to mobile subscribers. Used by mobile subscribers millions of times daily, Kirusa solutions are built on its patented and patent pending technology and its highly reliable and scalable open multimodal platform. Kirusa has been recognized as one of top 100 technology companies by Silicon India, and one of top 25 emerging technology companies by Smart Techie magazine. Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has offices in three continents. ‘Kirusa Voice SMS,’ is a trademark of Kirusa, Inc.

For more information visit: www.kirusa.com.

Media Contacts

Kirusa
Navneet Anand
GreyMatters Communications
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