Kirusa Launches Revolutionary Call-N-Tweet Service

Now Update Your Twitter Status With a Simple Phone Call

New Providence NJ, USA, Monday, November 23, 2009: Kirusa, a leading developer of mobile value added services, today announced the launch of its Call-n-Tweet service. Call-n-Tweet enables Twitter users to send Voice Tweets (short audio snippets) to update their Twitter status.

The Call-n-Tweet service is currently in alpha, and is available to Twitter users in the USA. Tens of millions of Twitter users can immediately benefit from this service.

Call-n-Tweet holds various benefits for the Twitter User community over a text tweet.

• It is easier and faster to tweet using voice.
• Users can safely “voice tweet” hands free, even while driving.
• Audio works better than simple text as your voice can convey your emotions.
• Sending an audio message is a richer medium and users are not restricted to the message length of 160 characters.

“Call-n-Tweet is an exciting service that continues the Kirusa tradition of bringing innovative user friendly value added services to the market place,” said Inderpal Singh Mumick, CEO Kirusa. He added, “The popularity of Twitter is tremendous and, until now, there really wasn’t an efficient way to tweet using your voice from the mobile phone.  Call-n-Tweet allows any mobile user to just speak and update their status on Twitter, providing a safe and convenient alternative to texting. We plan to leverage our existing Kirusa deployments and operator relationships worldwide to bring the Call-n-Tweet user experience in other countries as well.”

How it Works

• To get started, a user signs up at callntweet.com.  During sign up, (a) the user is asked to authorize Call-n-Tweet to connect to her Twitter account, and (b) to provide the phone number from which she will Call-n-Tweet.
• Subsequently, the user can use the Call-n-Tweet service anytime by calling +1 212-796-6975. Once the call is connected, the user can simply speak a tweet and hang up.
• The user’s status on twitter.com is then automatically updated with a URL link to the voice tweet and all followers are notified by Twitter. A follower can simply click on the link to hear the voice tweet and comment on it.

Users can also visit callntweet.com to search for interesting audio clips, and to rate and comment on them.

About Kirusa

Kirusa is one of the leading global developers of Mobile Social Media and Value Added Services enabling mobile subscribers to reach out to their family and friends. Kirusa’s solutions include the hugely successful Kirusa Voice SMS service, the world’s most advanced Voice SMS solution, used by over 30 carriers around the world. Kirusa has pioneered a suite of social media applications that facilitate mobile subscribers to interact through voice, including the Call-n-Tweet application which helps users update their Twitter status using voice. Kirusa provides an open platform with APIs to enable third parties to offer mobile applications services to mobile subscribers. Used by mobile subscribers millions of times daily, Kirusa solutions are built on its patented and patent pending technology and its highly reliable and scalable open multimodal platform. Kirusa has been recognized as one of top 100 technology companies by Silicon India, and one of top 25 emerging technology companies by Smart Techie magazine. Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has offices in three continents. ‘Kirusa Voice SMS,’ is a trademark of Kirusa, Inc.

For more information visit: www.kirusa.com.

Media Contacts

Kirusa
Navneet Anand
GreyMatters Communications
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