New Providence, NJ, and New Delhi, India, Wednesday, July 6, 2011: Kirusa, the world’s leading vendor of Voice SMS and a leading developer of Mobile Social Media and Value Added Services today announced the appointment of Atanu Mandal as Managing Director, Kirusa India.
Atanu started Cellnext Solutions, the first Indian Mobile VAS company in 2000 before continuing his journey in ACL Wireless as President with overall charge of sales, service delivery, and product development, and then at Unified Telecom as Director till end of 2010, serving in top leadership positions and steering these companies into a position of strength within the Industry. Prior to this, he worked in various key positions with telecom operators during 1995-2000. He has served as the Head of Strategy & Planning for Escotel (now Idea Cellular), as CFO for Modi Telstra (now Bharti Airtel) and as CMO for Essar Cellphone (now Vodafone) during his stint with telecom operators.
Atanu Mandal commented on his appointment by stating, “Kirusa’s expertise and leadership in mobile services has lead to its presence across the globe and I am looking forward to being closely involved in Kirusa’s vision of becoming the world's leading vendor of mobile social media and value added services.” He further added, “We are looking forward to conceptualize and launch several new applications that can lead to significantly higher monetization from Kirusa’s platform installations across the globe.”
Atanu holds an MBA degree from the Indian Institute of Management, Ahmadabad and a B.Tech. degree in electrical & electronics engineering from the Indian Institute of Technology, Delhi. He has served as a Chairman of Mobile VAS committee of the Internet & Mobile Association of India (IMAI) during 2010-2011.
Dr. Inderpal Singh Mumick, CEO of Kirusa, said on the occasion, “We welcome Atanu to the Kirusa executive team. He shares our passion for Mobile services and we are confident that Atanu will bring the right mix of proven leadership, experience and acumen to the role." He further added, "His extensive telecom background and vision for the potential of social media and value added services complements the efforts Kirusa is making in defining a leadership position in India."
Kirusa is one of the leading global developers of Mobile Social Media and Value Added Services enabling mobile subscribers to reach out to their family and friends. Kirusa’s solutions include the hugely successful Kirusa Voice SMS service, the world’s most advanced Voice SMS solution, used by over 30 carriers around the world. Kirusa has pioneered a suite of social media applications that facilitate mobile subscribers to interact through voice, including the Call-n-Tweet application which helps users update their Twitter status using voice. Kirusa provides an open platform with APIs to enable third parties to offer mobile applications services to mobile subscribers. Used by mobile subscribers millions of times daily, Kirusa solutions are built on its patented and patent pending technology and its highly reliable and scalable open multimodal platform. Kirusa has been recognized as one of top 100 technology companies by Silicon India, and one of top 25 emerging technology companies by Smart Techie magazine. Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has offices in three continents. ‘Kirusa Voice SMS,’ is a trademark of Kirusa, Inc.
For more information visit: www.kirusa.com.
Kirusa
Navneet Anand
GreyMatters Communications
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